Lenny Distilled

Innovation happens at the intersection of existing ideas

Craft → Product Sense

The most straightforward way to invent is not to somehow come up with something completely new, but instead to put together two things that exist.

Ethan EvansTaking control of your career | Ethan Evans (Amazon)
Supporting

People think invention takes all this time, but you only need two hours once a month. The thing is, once you have one good idea, it often takes years to express that.

Ethan EvansTaking control of your career | Ethan Evans (Amazon)
Supporting

You don't need very many good ideas to be seen as tremendously inventive.

Ethan EvansTaking control of your career | Ethan Evans (Amazon)
Nuanced

To invent systematically, first you do need to be somewhat of an expert in whatever area you want to invent. But then the second thing people don't do is they don't spend dedicated time actually thinking.

Ethan EvansTaking control of your career | Ethan Evans (Amazon)