Activation & Onboarding

Design onboarding to deliver immediate value, not explain features

7 quotes5 guests

The best activation metrics correlate with long-term retention, not vanity metrics

6 quotes4 guests

Good friction filters for quality, bad friction blocks everyone

6 quotes5 guests

Your product should sell itself before humans get involved

5 quotes4 guests

Design for immediate habits, not future promises

5 quotes3 guests

Segment users by how they learn, not who they are

4 quotes4 guests

Tie unfamiliar concepts to familiar patterns

4 quotes3 guests

Small copy changes reflecting values can dramatically increase conversion

4 quotes3 guests

Use your best users to convert new users

4 quotes2 guests

Limit early access to protect long-term adoption

4 quotes3 guests

Three screens or less for mandatory onboarding

4 quotes2 guests

Growth is a system, not a collection of tactics

4 quotes4 guests

Optimize onboarding for user success, not company metrics

4 quotes3 guests

Healthy PLG benchmarks: 20-35% signup, 5%+ conversion

4 quotes3 guests

AI products naturally solve activation through conversation

3 quotes3 guests