Melissa Perri

This product owner role did not emerge from product management as we know it today. It was a way to help the developers prioritize what to work on.

If you ever see somebody with a CSPO on the end of their profile, it's a certified Scrum product owner. It's typically a two-day workshop that they went to and then got certified.

I guarantee you there's a ton of tech debt they could be working on. You don't have to scope that out. Let them choose what's the most important thing.

The way different story than I prioritized backlog and I shipped it off to developers. Take it a step further - who are your customers? Did you go out and talk to them?

You have to make sure that it is thought of at the C-suite. What some organizations do is go, 'Oh, no, that's IT work. Let me push all the software strategy down.'

A lot of large companies turn to Scrum or to the frameworks, and it's because they traditionally didn't grow up building software.